A mindful way to gift
We believe in products that are good for our children and our planet.
Our mindful gifts give back. With every item sold we donate school meals (1 pair = 1 meal) to some of the world's poorest children.
Thank you for supporting our mission.
We create happy and healthy basics that are good for you, our planet, and our communities.
We focus on basics that are close to skin and where we are most vulnerable to toxins - socks, underwear and pajamas.
See what our customers are saying
Absolutely perfect! My husband likes these very much: they’re thin and stretchy while also being soft. The patterns are also very pleasing. I got them for him and our infant daughter and they fit her pretty well too at 10 months (she’s on the tall side, though!). The traction dots are a nice touch.Sandra
These are the best PJs!! My kids love them - always the first pair of PJs they wear after laundry day!!Becky
Our son Luca loves his socks. No more crying no more battles. Your socks have become a life saver. He says they are so comfortable and loves the fun colours and prints.@liveandcapturewithus
My son was diagnosed with double Club Foot when he was just over a year old and after 8 weeks in double leg casts and surgery on his heel he was recently fitted for an orthotic brace he currently wears for 23 hours a day! ...
So far the socks have been wonderful for him, no irritation or red marks and they fit so well under the brace.
.. read full hereAlicia
Bought these for my two year old granddaughter because her feet were peeling!
Not only did the socks come very quickly (both times I ordered) but after just a couple days the peeling had stopped!
We were so happy we bought more!!!
She loves getting the parcel and she LOVES the happy colours on the socks!"Melanie S.
❤️❤️ your socks are something i treasure and pass along our oldest daughters to our sons. They are very much loved by all of them
- CynthiaCynthia P.
A favourite amongst our celebrity moms
"we've been using them for a couple of years now. We love them..."@nontoxicmunchkin34k followers
"I have totally fallen in love with this company the past little while .."@jillian.harris1.3 million followers
"I love that they donate a meal with every pair of socks"@fatallahfamhome4k followers